Privacy Policy

1. Information We Collect

When you use our website or register for a course, we may collect: your name, phone number, email address, home or pickup address, and course selection. We do not collect payment card data through this website, payments are processed through our third-party booking provider.

2. How We Use Your Information

We use your information to: confirm bookings, schedule lessons and pickups, send course-related communications, and respond to your inquiries. We do not sell your personal information to third parties.

3. Cookies and Analytics

Our website uses cookies and Google Analytics to understand how visitors use the site. This helps us improve the user experience. You can accept or decline these cookies with the cookie bar on your first visit, and change your choice at any time with the “Cookie choices” button at the bottom of every page. If you decline, or later change your choice to decline, Google cookies are switched off and the ones already set are removed. Declining cookies will not affect your ability to use the site.

We also use Google Ads to measure which of our ads lead to bookings. If you have accepted cookies and your booking is saved, we send Google Ads a hashed (scrambled) copy of the email address and phone number you gave us; if you also gave a postal code, a hashed copy of your first and last name too, together with your postal code and country (Canada), which are not scrambled. We share these only so Google can match your booking to an ad you clicked and tell us how well our ads work. If you decline cookies, these details are not sent to Google.

4. Third-Party Services

Our registration forms are hosted by JotForm. Their privacy policy governs the handling of data submitted through those forms. Google Analytics processes anonymized usage data, and Google Ads processes the ad measurement details described in section 3, under Google’s privacy policy. We recommend reviewing these policies if you have questions about how those services handle data.

5. Data Retention

We retain your booking and contact information for as long as you are a student or client, and for a reasonable period thereafter for administrative purposes. Conversations with the AI chat assistant on this website are kept for 30 days and then deleted automatically. You may request deletion of your personal information by contacting us at info@edgedrivingschool.com.

6. Your Rights

Under PIPEDA (Personal Information Protection and Electronic Documents Act), you have the right to access, correct or request deletion of your personal information. To exercise these rights, contact us at info@edgedrivingschool.com or call (780) 710-0789.

7. Contact

Questions about this Privacy Policy? Contact Edge Driving School at info@edgedrivingschool.com or (780) 710-0789.

Terms of Service · Back to Home